WE ARE BEST Web Analytics

What is Web analytics?

Web analytics is the process of analyzing the behavior of visitors to a Web site. The use of Web analytics is said to enable a business to attract more visitors, retain or attract new customers for goods or services, or to increase the dollar volume each customer spends.

Improve website’s performance

There’s an old business adage that whatever is worth doing is worth measuring. Website analytics provide insights and data that can be used to create a better user experience for website visitors. Understanding customer behavior is also key to optimizing a website for key conversion metrics.

How Web Analytics Work

Most analytics tools ‘tag’ their web pages by inserting a snippet of JavaScript in the web page’s code. Using this tag, the analytics tool counts each time the page gets a visitor or a click on a link. The tag can also gather other information like device, browser and geographic location (via IP address). Web analytics services may also use cookies to track individual sessions and to determine repeat visits from the same browser. Since some users delete cookies, and browsers have various restrictions around code snippets, no analytics platform can claim full accuracy of their data and different tools sometimes produce slightly different results.

Performance

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80 %

899 of 1203

Unique Visitor

75 %

899 of 1203

Conversions

70 %

899 of 1203

Bounce Rate

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